Emily - British Girl Bakes, teaches cake decorating
Emily, the girl behind the successful Youtube channel, British Girl Bakes, started her baking career as a hobby, but soon found that she wanted it to be more. Since starting baking in 2011, she’s worked in three bakeries, owned a successful cupcake shop and now runs her creative business as a cake decorating teacher and a Youtuber.
Be passionate about what you’re doing!
Emily talks to us about:
How she discovered her love of baking and how she started her Youtube channel as a hobby (it has since grown into a hugely successful channel!)
How she deals with comments and trolls on her Youtube channel, and interacts with her followers
How she manages the practical side of her business in terms of baking for orders, recording videos and selling the cakes.
What her cake baking business looks like now
Which social media channels lead to more course sales
Her advice on how to stand out on Youtube if you’re just starting out
How she manages her business, including the Youtube recording side, from home with a toddler running around
Time management between a toddler and a business
Where she draws inspiration from for her tutorials
Her thoughts on why cakes and cakes decorating is so popular
Her original business as a cupcake baker, which was also hugely successful
Copying of her videos or ideas, especially by people with a bigger audience
Her goal setting strategy for managing her business